NEW YORK--(BUSINESS WIRE)--Assessing both risk and returns together is crucial for effective portfolio management according to RiskFirst’s new report, A new approach to setting endowment and foundation investment strategy. The report concludes that risk should be assessed just as performance is and that, taken together, this could aid the design of an optimal portfolio geared to a specific E&F’s characteristics, goals and objectives. Simon Robinson, Head of Product Management, RiskFirst, ex.