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Sovrn Acquires Viglink To Expand Its Publisher Monetization Platform – Techcrunch

by techcrunch.com posted 1month ago 10 views
Sovrn recently raised a $25 million in new funding with the goal of expanding beyond the adtech business through acquisitions. Now it’s announcing the first of those deals: It’s acquiring affiliate marketing company VigLink. Sovrn first launched in 2014 — made up, as CEO Walter Knapp put it, from “bits and pieces of different companies.” […]

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