Beyond fundraising, a proactive small cap broker plays an invaluable role in broadening the investor audience, and driving liquidity, writes Derren Nathan. It’s not easy getting noticed when you’re small. Being somewhat vertically challenged, I speak from experience, particularly when trying to get served at a crowded bar. The same applies to listed companies. In our experience of acting for smaller companies, getting noticed is one of the biggest challenges for management. This applies across a wide range of potential audience members, from potential customers, through to journalists in the financial press as well as retail and institutional investors.