On Tuesday, campsite rental startup Hipcamp announced that Jay-Z's Marcy Venture Partners and Will Smith's Dreamers Fund joined the startup's $25 million Series B funding round. The startup is commonly referred to as the Airbnb for camping and lets users book campsites on private property or federal lands. Andreessen Horowitz led the startup's Series B, which was announced on July 24 and valued the company at $127 million, according to Pitchbook data. Visit Business Insider's homepage for more stories. Camping has already gotten a makeover to become Glamping. Now it's getting celebrity investors.