Bewakoof, a direct-to-consumer (D2C) online apparel company, on Thursday said it has raised $4 million (Rs 29 crore) from IvyCap Ventures. The company will use the funds to invest in technology and enter new product categories, said Bewakoof in a statement. Bewakoof, founded in 2011 by Prabhkiran Singh and Siddharth Munot, is known for casual wear and it recently entered ethnic and sleepwear categories. Singh said that the company has grown significantly in the last couple of years and it expects to cross Rs 1,000 crore in revenue by fiscal 2023-24.