In a closely watched trademark dispute, a Pennsylvania jury recently held that Vintage Brand LLC (“Vintage Brand”), Sportwear, Inc., and Chad Hartvigson (collectively, the “Defendants”) had infringed Pennsylvania State University’s (“Penn State”) trademarks by selling unauthorized merchandise incorporating Penn State’s trademarks, including the “PENN STATE” name. Brand owners expressed concern that a different verdict would open their marks to rampant misuse on merchandise....By: Mayer Brown.