Consumer-focused private-equity firm L Catterton has invested in some of the biggest names in fitness, including Peloton, ClassPass, and Equinox. Business Insider recently spoke to a managing partner at L Catterton who believes that artificial intelligence is set to become the next major trend in the industry. You're at home, on your Peloton bike, and logged into a live class that's taking place miles away in a studio in New York when the instructor calls out your name with some words of encouragement based on what he or she sees on the leaderboard.