The multi-hyphenate celebrity has launched SKYY Partners, which will focus on several sectors, including consumer media and entertainment, hospitality, luxury and digital commerce. The company plans to make its first investment by the end of the year, The Wall Street Journal reports. Kardashian is teaming with Jay Sammons to launch the investment firm. Sammons formerly worked at Carlyle for 16 years, where he backed brands including Beats by Dre and Supreme, a streetwear company. Kardashian’s mother and manager, Kris Jenner, will join SKYY as a partner.