Austin, Texas, is becoming a tech hub in its own right, with massive tech companies like Amazon, Facebook, and Google moving in with an army of well-off employees looking for better cost of living without compromising vibrant culture. The influx of talent also highlights the city's fast-growing startup scene growing along with its burgeoning venture capital industry. Perhaps best known for birthing PC and enterprise IT giant Dell, some of the city's fastest growing startups are making names for themselves in the athleisure, healthcare, and finance industries.