The activist investor has previously mostly steered clear of any involvement in crypto. : Crypto Update | Bitcoin's March to $69K, Is It 2020 All Over Again? With CoinFund's Seth Ginns Pershing Square Capital Management founder and CEO Bill Ackman turned some of his attention to Bitcoin (BTC) on Saturday afternoon, cheekily suggesting a scenario in which the price for the world's largest crypto could soar far higher than anyone might imagine.