Western technology businesses struggling to enter China are often accused of displaying a self-serving, haughty “singular thesis or lens.” In a recent CNBC interview, Michael Moritz, Chairman of Sequoia Capital, one of Silicon Valley’s top venture capital firms, stunned viewers by saying, “The reason that most Western companies fail in China is because of their own doing. It’s got nothing to do with the Chinese government or regulation, it’s a whole series of Western imperial arrogance that brings about the downfall of many of these companies in China.”