Big data, which in most contexts refers to large data sets that are analyzed algorithmically to reveal patterns and relationships, is marching steadily toward ubiquity. According to a report published last year by Dresner Advisory Services, big data adoption in enterprise steeply climbed from 17% in 2015 to 59% in 2018. Concurrent with this trend, global market revenue projections have inched upward, with firms like Wikibon anticipating an increase from $42 billion last year to $103 billion in 2027. Just because big data apps and systems are popular doesn’t mean they’re easy to manage, though. That’s where Unravel comes in.