Hearsay Systems allows financial advisors and insurance agents to have a more personal relationship with clients while still keeping their communication secure and compliant. CEO Clara Shih founded the company after working at Salesforce for three years and realizing that digital customer relationships often lost the personal touch that an advisor offers. Almost a decade later, Shih's startup is deepening its partnership with Salesforce, as digital personalized customer service is valued more than ever during the coronavirus pandemic.