New Fair Trade Innovations Support Farmers, Consumers and BusinessesMar 7, 2018 2:30 PM ETTweet This: . @FairTradeCert and @PurProjet partner to tackle deforestation in #cocoa supply chains: http://bit.ly/2G2sxQ8 Press ReleaseFair Trade USA and PUR Projet Tackle Deforestation in Cocoa Supply ChainsOAKLAND, Calif., March 7, 2018 /3BL Media/ - Fair Trade USA, the leading certifier of Fair Trade products in North America, and PUR Projet, a social business working with companies to regenerate ecosystems, announce a new partnership to develop community-driven agroforestry projects within Fair Trade supply chains in Côte d’Ivoire.