When Burjiz Pithawala cofounded Elisity in 2018, he'd spent decades in the tech industry, but had never launched an independent startup. However, he was well-prepared for the role — he'd launched numerous products during a long career at Cisco and even launched and ran an internal startup there. Elisity offers a new way of providing security to corporate systems and networks, focusing on individual users, the apps they want to access, and the devices they're using, rather than on the networks they are connected to.