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Deciem’s Brandon Truaxe: The Controversial Beauty Ceo, Explained

by vox.com posted 1week ago 18 views
The creator of the low-price brand the Ordinary has threatened to shut down his popular skin care company. Elon Musk personifies the modern cult-of-personality CEO style. His social media posts are unfiltered, he gets into public scuffles with his critics, and he has a loyal band of followers that defend his every move, often attacking Musk’s detractors. But Musk has nothing on Brandon Truaxe, the founder and CEO — though he likes to say his official title is “worker” — of Deciem, one of the buzziest skin care companies on the planet right now.

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