The fuel-cell pioneer Bloom Energy just revealed its strategy to take on the $145 billion hydrogen industry with two new technologies. The company is developing hydrogen fuel cells, which can produce zero-carbon electricity, and electrolyzers that create hydrogen gas using renewable energy. Bloom Energy's stock surged 35% on the news. Analysts at Morgan Stanley said the play allowed Bloom to expand its market and appeal to investors increasingly interested in the booming hydrogen industry. For more stories like this, sign up here for our weekly energy newsletter, Power Line.