Avon Products Inc. shares climbed 6% in early trade Friday, after the Wall Street Journal said the company has discussed a sale to Brazilian rival Natura & Co., citing a person familiar with the matter. The talks include the possibility that Natura would acquire Avon's North American business, which is a separate company, in addition to the listed company which operates around the world. Avon sold its North America business to private-equity firm Cerberus Capital Management LP in 2016. Avon shares have gained 91% in 2019 so far, while the S&P 500 has gained 13%.