The buy and hold strategy of ICO investing is losing its appeal for retail investors who have become more discerning about where the put their money and the active management style of hedge funds is starting to attract billions of inflows from wealthy investors willing to punt on a new style of fund manager. Capital consultancy Greyspark have released a report charting the changing landscape of cryptocurrency investment. As the marketplace matures, two tidal shifts are taking place: ICOs are losing popularity with retail investors, and avenues for institutional investors to enter the space are increasing.